Showing posts with label branding. Show all posts
Showing posts with label branding. Show all posts

Thursday, November 3, 2016

TIMING FOR HEALTHYLIFE.NET RADIO VOICE ADS ARE GREAT!




According to the July 2016 Pew Research study: Today 81% get their news/information online rather than from traditional media. However, digital advertising is going in a different direction. According to eMarketer.com 2016 study, 63.2 million people will use ad blockers on their desktop/laptop PC and 20.7 million will use an ad blocker on their Smartphone. This is expected to increase over time. 

Did you know that talk radio listeners will not 'change that dial' during commercials as often as other radio OR TV formats? Add this to the increase in PC/mobile ad blocking and it is easy to understand that Voice Radio Ads are once again becoming, and will continue to grow, as one of the most influential and effective forms of advertising and branding that a company can buy - for all digital venues, including mobile - especially if the company wants their message heard.

A 2016 Neilsen Scarborough Report states that the 35-64 aged Radio Listener group spends 3X as much time listening to Internet Radio rather than traditional radio or even viewing TV.  However the majority of Traditional AM/FM radio caters to the mostly male, 12-34 age group.


HealthyLife.net has a great purchasing audience: 35-64 age group
70% female, 30% male - who are intelligent and affluent with higher disposable incomes. Listeners who are willing to pay for a product they believe in and encourage their family/friends to buy like products. 

HealthyLife.net has a 15 year niche market that reaches 1 million people a month in 130 countries who are interested in natural health, fitness, organic non-GMO products, healthy lifestyles, personal growth, social justice, science, technology and the environment

Put HealthyLife.net Radio in your 2017 digital advertising budget. Call 800-555-543 or 310-371-5444.


Friday, July 24, 2009

Follow the Crowd - But Do It Better...

Question...
If your company isn't known, how are people going to know how to buy your product or service?

Branding is the way to accomplish this. According to a new LinkedIn/Harris Poll, the majority (92%) of advertisers are using Internet advertising followed by print advertising (88%).

HealthyLife.Net's ad packages combine Internet advertising with your click-through banner ads and Internet Radio advertising with voice ad spots - so you get a double bang of branding for your buck. In fact 26 bangs for your buck since we stream from our site and are simulcast 24/7 on 25 additional partner sites including Microsoft, WiFi, PDAs, Blackberries, private radio networks and more.

It's true that radio advertising is about frequency and reach --but here's a secret--it's really NOT about how many listeners a radio station gets but how many times the SAME listener hears your ad. We have loyal listeners and have reached over 30 million of them since 2002.

So if you're trying to brand your company and reach a large loyal, niche market of people who tune in to us for a happy, healthy life drop us an email at ad@healthylife.net. We'll design a campaign that's right for you to fit your budget.

So now you can Follow the Crowd - and Do It Better!