Monday, June 14, 2010

Internet Radio Listeners, Alexa and Web Site Stats

Internet Radio Listeners are quantified and compiled by the streaming server which is completely seperate from actual website statistics. The internet radio audience is said to be about 70-72 million per week.

Alexa does provides website statistics. However, the website stats are accumulated only from their community of sites who participate by installing and using their toolbar. According to Alexa, Alexa could not exist without the participation of the Alexa Toolbar community. Each member of the community who uses the toolbar contributes to the information about the web to the Alexa site, but the information gathered about any website is limited to what is gathered from their million or so tool bar users. This is the information used to provide a website's traffic rankings and related links on their site.

So although the Alexa website gives you a helpful snapshot of a website's statistics per Alexa's user community it does not and cannot count web radio listeners and is not a complete picture of a website's real traffic or positioning in the total web world.

I think Alexa is fun and I have been going their periodically for years. It does give me a snapshot of their user community and to us here at everyone is important. But when looking at our statistics, our links and our actual demographics gleaned directly from our Clubhouse Alexa's information about the website is somewhat inaccurate for the real big picture of a website's positioning, website traffic and links.

Friday, June 4, 2010 Speeds Past '50' and Hits The Fast Lane With Automotive Legend Bobby Likis Speeds Past '50' and Hits The Fast Lane With Automotive Legend Bobby Likis: "the world's original all-positive web talk radio network has surpassed the '50' milestone mark of distribution channels and beginning June 5, 2010, gains even more speed with the addition of Bobby Likis to the network's already illustrious cache of show hosts."