Monday, March 30, 2015

Getting On Radio: Your Website



By Debbi Dachinger

Want to be interviewed on the radio? Have an important message to get out? One thing that will go a long way is to have your web site set up correctly with a 'MEDIA' or pull-down tab on your site. Essentially this is your online 'Press Kit'. This includes information that a station, producer or host can quickly easily access and use to determine or support an interview.

Here's a checklist of what you should have in your 'MEDIA' tab:

       A short and long biography
       Press releases, Awards, Accolades, Testiminials
       1-3 great downloadable jpg photos of you
       5-10 possible interview questions about your topic.
       A Video or Audio of your past interviews or appearances for

SUGGESTION: Pick three professionals who are doing well in the same work that you do. Then check out their website's 'Media' page. Take note of what elements in the pages that you like and do not like. Remember don't copy what they have, but use your authentic filter to see how to incorporate the elements you do like in a better way to make your site great.

Debbi Dachinger is a popular radio and TV media personality and guest, a speaker, a multi-book and sought after media coach. Debbi  has the fun, cutting-edge talk radio show 'Dare To Dream' broadcasting every Wednesday at 11am PT on HealthyLife.net.

Monday, March 23, 2015

Popular Topics for Aspiring Radio Show Guests



By Debbi Dachinger


Over 119 million people a week listen to internet radio which is getting much more play these days than traditional stations. Many of the biggest talk show hosts like to have guests on the air, usually via telephone. Although traditional radio wants topics steeped in sensationalism, controversy, political rabble-rousing and negative topics to create drama and spike emotions, there are some great positive topics that can still get you 'in back of the mike' and not contribute negative energy to the people and the planet. Here are some of them:

1.  Health, Fitness, Weight Loss, Nutrition & Alternative Healing

2.  Saving Money - Consumer Scams

3.  Sex & Relationships

4.   Schools, Education & Parenting

5.   Hollywood, Celebrities, TV, Movies & Entertainment

6.   Sports, Superstars and Outrageous Salaries

7.   Making Money, Stocks, Investments, Retirement & Taxes

8.   Computers, The Internet & High Tech Innovations

9.   Autos: Performance, Care, Purchase, Repair & Maintenance

10.  Travel: Deals, Destinations & Dangers

11.  Careers, Jobs & Business

12.  Home & Garden Improvement and Maintenance

If you can find something unique and compelling to say about one of these topics, and ESPECIALLY if you can tie it into a topical current event, chances are you'd be a terrific call-in guest on talk radio.  And, if you have a product (like a book or website), most of the time you'll even have
the opportunity to "plug" it on the air.
 
==================================
 
Debbi Dachinger is a popular radio and TV media personality and guest, a speaker, a multi-book and sought after media coach. Debbi  has the fun, cutting-edge talk radio show 'Dare To Dream' broadcasting every Wednesday at 11am PT on www.HealthyLife.net.

Wednesday, March 18, 2015

HealthyLife.net Radio 'ZAPS THE APP' with 'No App' Listening, Shows and Web Design


HealthyLife.net Radio Network (www.healthylife.net) is excited to announce that with a click of a button, on its newly designed website, 'NO APP' listening for smartphones, tablets, Wifi and other devices is available for its long-running/new radio shows.

 
Since 2002 HealthyLife.net Radio, a pioneer and leader in internet broadcasting, has been bending radio traditions in futuristic and innovative ways. Starting with providing 'only positive programs' and the positive news broadcast HRN News@7 to now streaming to almost all types of devices direct from its website without needing a downloadable APP. Unlike BBC 's streaming upgrade experience, HealthyLife.net's policy of 'no listener left behind' continues to provide listening for its existing Windows Media/Silverlight audience. For those who want an APP or the occasional device where listening cannot be accessed, audiences can listen via the free TuneIn App or website.



Internet radio's actual audience measurement is by streaming server statistics, not website statistics. HealthyLife.net has over 62 - 24/7 syndicated/simulcast distribution channels. Yet each channel looks like 1 listener to the streaming server, though the stream may be going to hundreds of thousands of listeners. Few distribution channels give their listener counts to HealthyLife.net. HealthyLife.net's new stream not only gleans more actual listener counts for its advertisers but, further expand its reach to even more distribution channels that allow the new format.



"We were due for a change. Hopefully the cleaner look of our website, along with the easier method to access our programs will please our listeners." states Linda Mackenzie Founder/GM of HealthyLife.net. "As for our advertisers the increase in valid multi-device audience statistics through 3rd party analysis should please them too."



As Spring 2015 brings forth new life, HealthyLife.net's brings a Spring line-up of new shows and segments like HRN News@7 Marijuana State Report with bond broker Barbara Southworth and the Arts & Entertainment Segment with Mike Hixon. Tune in to Jay Cruz's Backbeat Radio for music news and interviews,  Allen Knight's Knight Talk Live,  Marriage Works with Cathy Chambliss, the Miriam Knight Show and discover beauty secrets and trends on Patty Schmucker's American Made Beauty. All of HealthyLife.net's 168 weekly programs provide a fertile planting ground for advertisers placing ads this Spring.



About HealthyLife.net: HealthyLife.Net reaches 128 countries and over 1,240 cities in all 50 U.S. States with its over 40 recognized TV, film, radio and expert hosts whose programs help people have a happy, healthy life.


Follow HealthyLife.net on Twitter , Google + and Like Us on Facebook

Media Contact: Kelly Despal  (310) 371-5444








Monday, March 9, 2015

Dr. Gloria Gilbere: I Dare You To Live a Positive Life



by Debbi Dachinger, Dare To Dream Radio Host, Wed. 11am PT www.healthylife.net

I recently interviewed Dr. Gloria Gilbere from Health Detective radio show on HealthyLife.net. We had a brilliant conversation - see how this influences you. I dare you to take Susun's dare!

Debbi: What is the greatest lesson you've learned?

Gloria: That the ONLY "sure" thing I can reply on is myself; and that especially includes taking charge of my own health.


Debbi: What is something you are deeply grateful for?

Gloria: My health and the ability to share what I've learned in over 30 years as a natural health professional; what works and what doesn't.
 

Debbi: What's the most important thing you do to keep your life positive?

Gloria: Follow my passions which include: Writing, Teaching, Consulting and Research.


Debbi: If you could DARE the listeners to do anything that will create positive change for them, what would you dare them to do today?

Gloria: Follow Holistic Rejuvenation DETOX principles for 90 days to regain your life and health. That includes very specific dietary changes to eliminate all foods and ingredients known to cause inflammation - which we know is at the foundation of most illnesses and disorders.
 
 
Gloria's new eMagazine launches Friday, Feb. 6th, "Invisible Illnesses SOLVED", it's 32-pages in full-color with investigative reports/articles/recipes/research from a "Team" of Health Professionals in
all areas of natural health expertise. The subscription is 6 issues for $12/yr. and available at  www.gloriagilbere.com. 

Tune in to Dr. Gloria:Health Detective the 1st Monday every month  9am PT on www.healthylife.net.

Wednesday, March 4, 2015

Be A Great Radio Guest: Communication & Respect



by Debbi Dachinger

When you link up with anyone connected to a radio show, remember you are building relationships. Treat all communications with care. How you treat everyone leading up, during and after your radio interview can create more positive connections and work for you afterwards.  When the radio folks see that you’re a professional, do a good job and think well of you, they potentially will ask you to come back or recommend you to their colleagues.


All radio hosts are different and have different requirements so listen carefully and provide your materials to the appropriate host/producer/station by the specific date as directed. If you’re an author, or you’re sharing audios, DVDs, etc. be sure to get them to the radio station by the specific date requested. Earlier is better than later. Be considerate and honor the host, their team, and their time

Be responsible and ensure all your materials are what they asked for and are put together professionally. The material you send them should be what they requested.  However, here is short list that may help if they just say 'send me your stuff'.

You'll need a press kit which includes:  
1) A short, to the point cover letter that gives the idea or topic you want to talk about.
2) Your bio, preferably with your picture.
3) If you are an author, also includes a galley or regular copy of your book.
Nice to haves:
4) Copies of book reviews, press releases, articles about you
5)  If you have a book or product send a catalog sheet which is a one page sheet that includes a picture of the book cover/product, the price, benefits and features, advertising info, publicity and promotions plans and  distribution avenues on where they can purchase.
6) Your schedule of appearances and...
7) Sample questions. Why? Because some hosts may not want or have the time to formulate them and it helps make their job easier.

In addition, sometimes a small inexpensive reminder item, related to your topic, can do wonders. For example, if you're sending them a book provide a great book marker with your book's name and picture on it or if you're talking about cutting taxes send them an envelope opener with your name/company name printed on it. Remember be creative!

Debbi Dachinger is a popular radio and TV media personality and guest, a speaker, a multi-book and sought after media coach. Debbi  has the fun, cutting-edge talk radio show 'Dare To Dream' broadcasting every Wednesday at 11am PT on HealthyLife.net.