by Debbi Dachinger
After your radio interview consider writing a thank you note
to the show host. If inclined, send a small, meaningful gift to the host, for
example a gift certificate to Starbucks (if they drink coffee) or something
that is heartfelt. A handwritten note is nice because the radio host has given
you free marketing and publicity for you or your business and may have introduced you to a whole new audience that you
may not have had before. Most times hosts conduct interviews that shine a light
on you, and sometimes, on controversial stations, they try to deride you - but
in any event you have received free publicity since most hosts do not charge
for interviews - and any publicity really is good publicity.
One thing you can do, if the show is not copyrighted AND you have the show/station's
permission, is to put the audio interview on your web site. You can edit the
audio into the best five minutes or feature the entire radio show. This allows
prospective clients and other radio or TV stations to get a taste of what you
have to offer on media - so they may want to book you for their shows.
What's next? Book your next radio appearance on another
show. Keep building on your skills and enjoy the next host, station and
program. Just remember to honor the
station's guest policies because most stations limit how many times you can be
a guest on their network in a certain period of time. So pick your future shows
wisely and don't forget to have fun!
Listen to Debbi Dachinger on "Dare to Dream" Radio, Wed. 11 AM PT
on HealthyLife.net
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